Our Story. We are a self-help voluntary group, run by people living with, and affected by cancer, working on a community basis since 2016 covering the Ross-on-Wye and surrounding area of this important market town in rural Herefordshire. We are here to support anyone affected by cancer, either directly or indirectly regardless of age, on a non-discrimination basis in a friendly and empathetic way. The chair, Paul Baker, having worked for many years in the cancer field was encouraged by the Macmillan Information Centre in Hereford County Hospital to set up a cancer support group to serve the local community.